What is Popcoin (POP) Crypto Coin? A Complete Guide

What is Popcoin (POP) Crypto Coin? A Complete Guide
Jul, 12 2025

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When you hear the name Popcoin, you’re looking at a BEP20 utility token that lives on the BNB Chain, a high‑throughput blockchain built by Binance, offering low‑fee transactions and wide wallet support. Launched on November 1 2022, Popcoin (ticker POP) aims to be both a digital‑content access token and the native currency for a play‑to‑earn gaming ecosystem. The token’s smart‑contract address is 0x63bc9770Ea9a2F21Df6cc1224D64d8dEc9c61a74, and it follows the BEP20 standard with 18 decimals.

Why Popcoin Exists: Dual‑Purpose Vision

Popcoin was created through a partnership between RS Public Company Limited, 4th Apple, and Future Competere. Their shared goal is to blend three worlds:

  • Smart Marketing Platform, a mobile app that lets users unlock exclusive entertainment content by spending POP tokens.
  • A play‑to‑earn gaming environment where NFT‑bearing players - called “Popsters” - can earn more POP by completing quests, battling, or staking their digital assets.
  • Utility for brands and creators to reach niche audiences without relying on traditional ad networks.

This hybrid model is meant to keep demand for POP alive on both the content side and the gaming side.

Technical Foundations

As a BEP20 token, POP inherits the security properties of the BNB Chain - fast block times (around 3 seconds) and compatibility with popular wallets such as Trust Wallet, MetaMask (BNB‑compatible mode), and the Binance Web3 Wallet. The token’s total supply is capped at 1 trillion POP, giving it a fully diluted valuation (FDV) of roughly BTC 1.59 as of 2023 data.

Developers have built a “Swap Hub” that lets users swap POP for other BNB‑compatible assets without leaving the app. While still in beta, the hub promises near‑instant swaps and lower slippage compared to standard DEX routes.

How to Acquire POP

POP is not listed on major centralized exchanges like Binance, but it trades actively on Gate.io, a crypto exchange that supports a POP/USDT pair with daily volumes near $72 k (September 2025). Users typically follow these steps:

  1. Set up a BNB‑compatible wallet (e.g., Trust Wallet).
  2. Buy BNB or USDT on a major exchange.
  3. Transfer the funds to Gate.io.
  4. Place a market or limit order for POP/USDT.
  5. Withdraw POP to your personal wallet for use in the Smart Marketing Platform or games.

Decentralized exchanges (DEX) on the BNB Chain also host POP, but gate.io remains the most liquid venue.

Young users unlocking exclusive content on a phone while NFT characters await battle.

Use Cases in the Ecosystem

Three main user groups drive POP demand:

  • Consumers (Popsters): Spend POP to unlock exclusive videos, music, or live events in the Smart Marketing Platform. Holding POP also grants early‑access privileges in upcoming games.
  • Brands: Run token‑gated campaigns where fans must hold POP to claim discounts or limited‑edition NFTs, creating a direct loyalty loop.
  • Content Creators: Mint NFTs, receive POP tips, and reach audiences without going through traditional platforms.

On the gaming side, POP‑backed NFTs act as playable characters. Winners of in‑game battles receive POP rewards, and a portion of the transaction fees flows back to the token’s treasury, theoretically supporting price stability.

Market Performance and Rankings

According to CoinDesk (Sept 9 2025), POP sits around #2,316 by market cap and #3,033 by 24‑hour volume, with a price near $0.0765 and a 6.97 % daily change. CoinGecko reports a 24‑hour volume of $72,353 and a modest 3 % rise versus the previous day. The token’s all‑time high reached $0.0515, while the low was $0.0125, meaning current price is roughly 100 % below the peak but well above the trough.

These numbers suggest POP is still a niche player, heavily dependent on community activity and upcoming game releases.

Magical roadmap scroll showing future milestones beside a hopeful heroine.

Risk Factors and Expert Opinions

Industry commentary is cautious. The MEXC blog (2023) called POP “still in its very early stages” and warned that it might be more suitable for short‑term speculation, recommending an exit strategy and professional advice. The official website, by contrast, frames POP as a “digital token for accessing exclusive content” without highlighting regulatory or security risks.

Key concerns include:

  • Limited exchange listings - mainly Gate.io - which can affect liquidity.
  • Unclear regulatory classification - utility vs. security - could invite future compliance hurdles.
  • Dependency on successful game and NFT launches; delays could depress demand.
  • Relatively small community size (ranked #2,316 in market cap) compared to heavyweight gaming tokens like Axie Infinity (AXS) or The Sandbox (SAND).

Future Roadmap

The team says they are expanding the NFT lineup and polishing the Swap Hub. No concrete dates have been published, but roadmap slides hint at Q4 2025 beta releases for the next‑gen game and Q1 2026 full NFT marketplace integration. If those milestones hit, POP could see a surge in utility and price.

Quick Checklist for Potential POP Users

  • Set up a BNB‑compatible wallet (Trust Wallet, MetaMask BNB mode).
  • Buy BNB/USDT on a major exchange.
  • Transfer to Gate.io and trade POP/USDT.
  • Withdraw POP to your wallet.
  • Download the Smart Marketing Platform app to start consuming content or join early‑access gaming.
  • Monitor roadmap updates for NFT drops and Swap Hub releases.

Is Popcoin a good long‑term investment?

Popcoin’s value relies heavily on adoption of its content platform and gaming ecosystem. Until those products show sustained user growth, the token remains high‑risk for long‑term holding.

Where can I store POP safely?

Any wallet that supports BEP20 tokens works. Trust Wallet and MetaMask (BNB‑compatible mode) are the most user‑friendly options.

What is the difference between POP and other gaming tokens?

POP combines a marketing‑tool utility with play‑to‑earn rewards, whereas most gaming tokens focus solely on in‑game economics.

Can I earn POP without buying it?

Yes. Participating in the Smart Marketing Platform’s promotional events or winning in‑game battles can reward you with POP.

How does the Swap Hub work?

The Swap Hub is an in‑app feature that routes POP swaps through the BNB Chain’s most liquid pools, giving you near‑instant trades with low slippage.

20 Comments

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    DINESH YADAV

    October 21, 2025 AT 12:53
    This is just another scam token from India pretending to be blockchain innovation. Popcoin? More like Popcorn-pops up, then disappears. Binance Chain? Ha. They’re just piggybacking on real tech while selling dreams to fools. Stay away.
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    rachel terry

    October 22, 2025 AT 07:38
    I mean... it's *technically* BEP20 so it's not *entirely* useless but the marketing copy reads like a college sophomore wrote it after one too many energy drinks. Also 1 trillion supply? Cute. That's not a token it's a decimal point parade.
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    Susan Bari

    October 23, 2025 AT 00:05
    Popcoin? More like Popcorn. The kind you eat when you’re waiting for your crypto portfolio to die. This isn't innovation it’s a PowerPoint slide deck with a wallet attached. I’m not even mad. Just... bored.
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    Sean Hawkins

    October 23, 2025 AT 19:37
    The BEP20 infrastructure here is solid-low fees, fast confirmations, wallet compatibility is a plus. The Swap Hub beta could be a legit differentiator if they reduce slippage consistently. But the real risk is adoption velocity. Without active game content and brand partnerships, this becomes a liquidity ghost town.
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    Marlie Ledesma

    October 24, 2025 AT 11:20
    I just want to say I really appreciate how detailed this guide is. It’s rare to see something this clear about a niche token. I’ve been hesitant to jump in but now I feel like I actually understand what’s going on. Thank you.
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    Daisy Family

    October 24, 2025 AT 23:42
    so popcoin huh? like... the snack? lol. also why does every crypto project think 1 trillion supply is a feature and not a bug? also gate.io? really? i thought we were past this phase.
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    Paul Kotze

    October 25, 2025 AT 14:12
    Interesting model. Combining content access with gaming rewards is smart-if they execute. I’ve seen similar ideas fail because the game mechanics were shallow. Has anyone actually tried the Smart Marketing Platform? What’s the UX like? Is it clunky or smooth?
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    Jason Roland

    October 25, 2025 AT 21:53
    I’ve been watching POP for months. The team’s roadmap is ambitious but not unrealistic. If they launch the NFT marketplace and Swap Hub as promised, this could be a sleeper hit. Don’t write it off just because it’s not on Binance yet. Early movers in crypto always get mocked.
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    Niki Burandt

    October 26, 2025 AT 03:29
    This is why you don’t invest in tokens with 2,300+ market cap rankings 😔. Also, ‘utility’ is just a buzzword here. If you can’t use it for anything real outside their own app, it’s not utility-it’s a loyalty card for a theme park that doesn’t exist yet. 🧊💸
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    Chris Pratt

    October 26, 2025 AT 09:36
    As someone who’s lived in 5 countries, I’ve seen this pattern before. Local teams build niche crypto projects hoping to go global. Popcoin has potential but needs real global marketing-not just a website and a whitepaper. Culture matters. Language matters. Community matters.
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    Karen Donahue

    October 26, 2025 AT 23:22
    I’m just going to say it: this whole thing feels like a distraction from actual innovation. Why should I care about a token that’s only useful inside a platform that might not even exist next year? And why does every crypto project feel the need to invent a new word for ‘membership’? Popsters? Really? I’m done.
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    Bert Martin

    October 27, 2025 AT 22:30
    You don’t need to be a genius to see this has legs-if they deliver. Start small. Buy a little POP. Try the app. See if the content is worth it. If you enjoy the games and the perks, then scale up. No need to go all-in. Just test the waters.
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    Ray Dalton

    October 28, 2025 AT 10:03
    The Swap Hub is the real story here. If they can make it faster and cheaper than Uniswap V3 on BNB Chain, this could become a go-to for small-cap traders. Not because of POP’s value, but because of the tooling. That’s how you build infrastructure.
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    Peter Brask

    October 28, 2025 AT 18:31
    This is all a Fed pump. I’ve seen the team’s LinkedIn. One guy used to work at a vape shop. The ‘partnership’ with RS Public? That’s a shell company registered in the Caymans. And Gate.io? They list every trash coin that pays them in USDT. This isn’t crypto-it’s a digital Ponzi with NFT glitter.
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    Trent Mercer

    October 29, 2025 AT 02:51
    Look, I get it. You want to believe in the next big thing. But 1 trillion supply with a $72k volume? That’s not a token, that’s a math problem. And ‘utility’ doesn’t mean ‘I can buy a meme video’. If your token needs a video game to have value, you’re not building blockchain-you’re building a casino.
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    Kyle Waitkunas

    October 29, 2025 AT 07:16
    I’ve been researching this for 87 days. I’ve dug into every whitepaper, every Telegram group, every Discord thread. I’ve found 3 people who actually hold POP and use it. I’ve found 127 bots. I’ve found 37 fake Twitter accounts pretending to be ‘Popster influencers’. I’ve found a single YouTube video with 12 views that says ‘POP is the future’. And now I know. This is a coordinated pump. They’re not building a platform. They’re building a funeral pyre for retail investors. I’m not mad. I’m just… devastated.
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    vonley smith

    October 29, 2025 AT 11:57
    If you’re curious, give it a shot with a small amount. Worst case, you lose $20. Best case, you get early access to some cool content. No need to go full Elon. Just dip your toe. You’ll know fast if it’s worth it.
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    Melodye Drake

    October 30, 2025 AT 02:02
    I feel so seen. Every time I see a token like this, I get this hollow feeling. Like someone took my childhood dreams of blockchain revolution and turned them into a TikTok ad. I don’t hate it. I just miss the old days when crypto was about freedom, not ‘Popsters’ and ‘Swap Hubs’.
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    paul boland

    October 30, 2025 AT 03:32
    This is why Ireland should ban this nonsense. We don’t need more crypto scams pretending to be tech. Popcoin? More like Popcorn-blows up in your face and leaves you with greasy fingers and no popcorn. I’ve seen this movie. It ends with a rug pull and a deleted GitHub repo.
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    harrison houghton

    October 31, 2025 AT 02:54
    The real question isn’t whether POP is good. It’s whether we’ve lost the ability to distinguish between technology and theater. We don’t need more tokens. We need more truth. And right now, this feels like a performance art piece about capitalism’s last gasp.

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